OpenText Media Management serves up digital assets for multichannel strategy.

With OpenText Media Management, we have an effective and long-lasting partnership, which will see our digital transformation vision become a reality. Indications are that the solution will provide a full return within two to three years.

Challenge

• Require digital transformation strategy with extensible, enterprise digital asset management solution as key infrastructure component
• Need multichannel content marketing ability to manage and deliver video, documents, images, photos, illustrations, and other digital content
• Process to create, transform, and deliver assets for multiple channels was slow, repetitive, manual, and costly to the business

Product(s)

• OpenText Media Management

Value

• Creates a single source of truth with all asset versions and renditions from one approved master
• Manages greater volume and range of digital and video assets, and automated workflows to serve multichannel marketing and ecommerce requirements
• Removes mundane, repetitive and time-consuming manual tasks through automation