Consumer Goods solutions
Anticipate consumer goods demand with optimized supply chains and engaging experiences that boost customer loyalty
Global incidents, such as COVID-19, have changed global consumer goods needs, creating a ripple effect in today’s supply chains and new challenges for Consumer Goods companies, including those involved with food and beverage production, packaged goods, clothing and electronics.
Fluctuating inventory demands
A lack of visibility into future and current demand makes it difficult to respond to changes, resulting in empty shelves and skyrocketing prices of goods that affect customer loyalty.
Grabbing, and keeping, consumers’ attention
With an increasingly competitive landscape, companies need the technology to produce quality content that boosts customer engagement and anticipates and influences consumers’ path to purchase.
Getting personal with buyers
Today’s consumers are increasingly more educated about their buying options increasing the need for relevant, connected experiences and personalized product messaging.
Maintaining flexible supply chains
As supply and demand fluctuates, supply chains need the flexibility to change paths to maintain their integrity and keep up with the changing demands.
Customer success stories
OpenText Consumer Goods solutions benefits
Improve customer lifetime value
Create compelling customer interactions.
Gain inventory control with AI and analytics
Maintain continuous operational improvements and meet customer demand.
Deliver customized, impactful experiences
Build customer trust and brand awareness.
Optimize and automate supply chain processes
Achieve realtime visibility across the transaction lifecycle.
OpenText Consumer Goods solutions
Get visibility and insight into business performance
Digitize supply chains to facilitate collaboration and speed time to market
Enable data-driven decisions to accelerate productivity
Drive customer loyalty with insight
Build closer customer relationships with intelligent experiences
Easily create, manage and deliver digital media and content
Produce marketing assets faster by streamlining creative reviews
Create exceptional and personalized customer experiences
Safeguard external digital data
Read the IDG report to learn how to secure the digital supply chain’s people, systems and things with identity and access management.